Archive for the ‘social marketing’ Category

Marketing for service providers

Thursday, August 18th, 2011

If you’re a service provider, you know how difficult marketing can be.  You have to thoroughly (but precisely) explain what you do, you have to convince people they need the service and that you’re the best (but we really are, I promise!) then you have to set expectations.  Where, oh where, does marketing fit into [...]

How and why to use Twitter (other than lunch order updates)

Friday, August 12th, 2011

We all know Twitter and some of us love Twitter.  However, many of us don’t get Twitter.  It’s a shame.  I have to admit, I’ve had my own love-hate-love-kind-of-like relationship with Twitter.  In early 2009, I went crazy and was tweeting all the time.  “This sandwich is delicious.  Now I remember why I love mustard.”  [...]

Setting your marketing budget for 2010

Monday, October 5th, 2009

Planning your budget for 2010? Don’t forget to include marketing! Marketing is one “cost of doing business” that actually pays you back.

Back to school with Lucky!

Friday, September 11th, 2009

Lucky Marketing Firm will be spreading Internet marketing wisdom far and wide (at least as wide as Los Angeles). Come join us for some valuable information about websites and Internet marketing campaigns for businesses.

The power of the product review

Sunday, August 23rd, 2009

Do not understimate the power of an online review. A positive online review of your business, product or service can send your sales soaring. Don’t believe me? Check out these statistics…